I collaborated with the team at Thornberg & Forester to create this piece whose goal was to communicate the Abbott brand and mission. We traced the arc of an individual life from infancy to old age. As we follow this individual journey, we show how Abbott helps improve health and wellness at every stage along the way. Through animation that combines abstract imagery, elegant illustration, and seamless transitions, we are able to tell the story in an efficient, sophisticated, yet approachable way.